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For aesthetic, med spa, wellness, and medical weight-loss clinics

Bring inactive injectables, GLP-1, and consult leads back to the calendar.

We find past clients, unfinished consults, inactive memberships, GLP-1 follow-ups, and overdue wellness opportunities, then send approved email/SMS follow-up your team can book from. Every message is reviewed before launch.

30-minute call

Fit, timing, and team capacity.

List sample review

Inactive contacts and likely segments.

Opportunity estimate

Recoverable demand and next step.

30 minutes. No system access required. We will not ask for client data on this call.

Works alongside
BoulevardMindbodyVagaroJaneAesthetic RecordGoHighLevel

Built for aesthetic, wellness, med spa, and medical weight-loss clinics using

BoulevardMindbodyVagaroJaneAesthetic RecordGoHighLevel

Reactivation segments for aesthetic, wellness, and weight-loss clinics

Inactive Botox/filler clients

Clients due or overdue for Botox/filler follow-up.

Laser package incomplete

People who started or asked about laser treatments but didn't complete the package path.

Facial or membership inactive

Past skin, facial, or membership clients who haven't booked in months.

Consult requested but never booked

People who requested information or pricing but never scheduled.

Weight-loss consult no-show

Prospects who requested or booked a consult but did not complete the appointment.

GLP-1 follow-up due

Clients due for a scheduling-oriented follow-up, refill check-in, or provider-reviewed next step.

Stopped program or inactive wellness client

Clients who paused or stopped a wellness, body-contouring, or weight-management program.

Why this does not end after 30 days

The first sprint works the existing backlog. The monthly engine catches new leaks as they happen.

The first sprint works the existing backlog. The monthly engine catches new leaks as they happen: consult no-shows, inactive injectables, incomplete packages, lapsed memberships, and leads that never booked.

Loop 1

New leads

Fresh inquiries, ads, referrals, and website form fills enter the clinic workflow.

Loop 2

Consults

Aesthetic, wellness, and weight-loss consults are booked or requested.

Loop 3

No-shows

Some consults miss, cancel, or never schedule the next step.

Loop 4

Inactive clients

Injectables, packages, memberships, and programs naturally go dormant.

Loop 5

Follow-up

Approved scheduling-oriented campaigns restart the conversation.

Loop 6

Bookings

Interested replies route back to your team for scheduling.

Loop 7

Reviews/referrals

Satisfied clients create the next source of warm demand.

Loop 8

Next campaign

The next segment is chosen from the report, not a guess.

What the sprint report shows

A concrete report makes the service operational: what segment was worked, what came back, and what should be worked next.

Example sprint report

Scheduling outputs, not health or treatment outcomes.

30-day view
Segment worked
GLP-1 follow-up due

Provider-reviewed scheduling follow-up only.

Contacts available
138

After list cleanup and exclusions.

Sent
126

Email/SMS sends after approval.

Replies
22

Interested, question, and not-now responses.

Appointment requests
9

Clients asking for scheduling help.

Booked opportunities
5

Marked by the clinic after handoff.

Estimated opportunity
17 warm follow-ups

No treatment or weight-loss outcome assumed.

Next segment
Consult no-shows

Clear reason to follow up next.

Next recommended segment

Run a focused weight-loss consult no-show campaign next, then compare reply quality against inactive injectables and lapsed memberships before widening the monthly engine.

Medical-director approval checklist

Med spa visitors need to see the approval workflow, not just read about compliance. This preview shows the guardrails before launch.

Claim-safe campaign approval board

Synthetic checklist. Final approval rules come from your practice.

Segment reason is scheduling-oriented, not outcome-oriented
No weight-loss, safety, treatment, or health outcome promise
Provider or medical-director review marked complete
Pricing or promotion language approved by clinic leadership
Clinical questions route to staff, not automation
Opt-out language and consent review completed

You paid to acquire the client. But did they come back?

Many aesthetic, wellness, and medical weight-loss clinics focus on new leads while past clients quietly go inactive.

Some booked Botox or filler but never returned. Some started laser or body-contouring packages and stopped. Some let facial memberships lapse. Some requested a consult but never scheduled. Some no-showed a weight-loss consult, missed a GLP-1 follow-up, or stopped a wellness program.

That creates churn reduction and client retention work before it creates a marketing problem. The safest campaign is usually a focused scheduling prompt tied to a real prior relationship, not a broad promotional blast.

Those are not cold leads. They already raised their hand, started care, or trusted the clinic before. The first campaign should focus on the segment with a clear reason to follow up and a compliant next appointment to offer.

BookingsBack helps you reactivate those clients with focused, approved follow-up campaigns that create appointment conversations without making health, weight-loss, safety, or treatment outcome claims.

7 recoverable segments

Injectables, laser, facial memberships, consults, GLP-1 follow-up, stopped programs, and inactive wellness clients

A done-for-you aesthetic and weight-loss clinic reactivation workflow

01

Identify inactive client segments

We segment by treatment, program type, consult status, inactivity window, and follow-up opportunity.

02

Create approved campaign copy

Tasteful, brand-safe email/SMS messages designed to restart conversations without promising health, safety, weight-loss, or treatment outcomes.

03

Route replies to booking

Interested clients are sent to your team or booking workflow, with clinical or program questions routed back to staff.

04

Track appointment opportunities

Reporting on replies, requests, and booked opportunities by segment.

How the med spa sprint stays claim-safe

The first campaign should restart scheduling conversations without drifting into medical, weight-loss, treatment, or outcome claims.

Segment by treatment cadence

Inactive injectables, incomplete laser packages, consult no-shows, lapsed memberships, and GLP-1 follow-ups each need a different reason to contact the client. The first sprint starts with the segment that has the clearest scheduling next step.

That keeps copy short, practical, and easier for your team to approve.

Route clinical questions to staff

Reactivation messages should not answer medical questions, make clinical recommendations, or promise treatment outcomes. If a client asks anything clinical, the reply routes back to your team.

The handoff plan separates scheduling from provider or medical-director review before launch.

Approve copy before any send

Med spa and weight-loss follow-up needs a visible approval step. Your team reviews the segment, campaign copy, offer language, opt-out handling, and escalation rules.

BookingsBack drafts and runs the campaign, but your practice controls what is acceptable to send.

Keep promotions inside guardrails

The best first sprint is usually not a discount blast. It is a scheduling-oriented follow-up tied to a prior relationship, an unfinished consult, or a due follow-up window.

If a promotion is used, it should be approved by the clinic and kept separate from health or treatment outcome claims.

Step 1
Audit

Identify recoverable opportunities

Step 2
Segment

Group by treatment, program, and recency

Step 3
Reactivate

Approved, claim-safe email/SMS

Step 4
Book

Replies routed to your team

"What's different from the email blasts we already send?"

Most clinics send occasional blasts. This is different: we segment by opportunity (inactive injectables vs. laser package incomplete vs. weight-loss consult no-show vs. GLP-1 follow-up due require different messaging) and run focused campaigns designed to create appointment conversations — not outcome claims or generic opens.

What's included

  • Client database review
  • Inactive injectables segment
  • Laser/skin treatment segment
  • Facial or membership inactive segment
  • Weight-loss consult no-show segment
  • GLP-1 follow-up or stopped-program segment
  • Email + SMS campaign copy
  • Claim-safe messaging guardrails for health and weight-loss programs
  • Workflow setup
  • Booking handoff
  • Weekly performance report

Simple sprint pricing

Pricing scales with database size and number of locations. Multi-location practices and large lists are scoped on the call. Starting at $2,500.

Default first step

30-day reactivation sprint

Starting at $2,500

One-time sprint to validate recoverable appointment demand in your client list.

  • Audit + segmentation
  • Email + SMS campaign copy
  • Reply routing to your team
  • Weekly performance reports

Ongoing client retention engine

Starting at $1,500/mo

Monthly campaigns and continuous follow-up across aesthetic, membership, and wellness segments.

  • Monthly campaigns
  • Multiple treatment segments
  • Reporting dashboard
  • Ongoing copy + workflow optimization

Advanced CRM / GHL automations

Custom

Deeper GoHighLevel automations and custom dashboards.

  • GHL automation buildouts
  • Disclosed voice follow-up
  • Custom dashboards
  • Multi-location workflows

The 30-day sprint is the default first engagement. Ongoing retainers and custom automation are scoped only after the first sprint shows which segment is worth working next. The first sprint is backed by the reply/request guarantee below.

Reply/request guarantee

Every sprint sets a reply/request threshold before launch based on the client segment, list size, and handoff plan. If the approved campaign misses that threshold, the next approved segment is run without an added campaign fee.

This is not a booked-revenue, treatment, safety, or weight-loss guarantee. Your team controls scheduling, close rate, show rate, and clinical review.

This works best if you have:

  • At least 800 active client records in your booking software
  • A team that can respond to interested replies within 24 hours
  • Permission to contact your client database
  • Willingness to approve campaign messaging quickly
  • A medical director, provider, or compliance lead who can sign off on aesthetic and weight-loss messaging

This is not a fit if:

  • You have under 500 client records
  • You're looking for new-client lead generation only
  • You can't respond to interested replies promptly
  • You expect us to handle medical judgment, treatment compliance, pricing claims, or weight-loss outcome claims
  • You're looking for the cheapest possible vendor

Built by operators, not ad buyers

BookingsBack was built by a full-stack engineer with direct experience integrating GoHighLevel, Boulevard, and other booking systems with reactivation workflows. We're builders who started with the software, not an agency that learned med spa.

Reactivation is a workflow problem before it's a marketing problem. We solve it as engineers and operators.

Brand-safe, medical-director-approved messaging

Aesthetic, wellness, GLP-1, and medical weight-loss messaging requires care. Campaigns should focus on approved follow-up, scheduling, consultation reminders, and provider-reviewed next steps. We do not write messages that imply guaranteed health, safety, weight-loss, or treatment outcomes. Any health-related benefit or safety claim should be truthful, not misleading, reviewed by your team, and supported by appropriate substantiation before launch.

Med spa and weight-loss clinic FAQ

See what's sitting in your client database

Book the med spa database review. We'll review your inactive client list, identify the safest first aesthetic or weight-loss segment, and walk through exactly how the follow-up would run. No access required.

30-minute call

Fit, timing, and team capacity.

List sample review

Inactive contacts and likely segments.

Opportunity estimate

Recoverable demand and next step.