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You already paid to acquire them.

Turn missed appointment opportunities intobooked patients.

BookingsBack helps clinics recover old consults, unscheduled treatment, overdue recall, and unbooked leads with approved follow-up campaigns.

30-minute call

Fit, timing, and team capacity.

List sample review

Inactive contacts and likely segments.

Opportunity estimate

Recoverable demand and next step.

30 minutes. No system access required. We will not ask for patient data on this call.

Works alongside
OpenDentalDentrixBoulevardRevolutionEHRezyVetGoHighLevel

Built for dental, med spa, vision, and veterinary appointment workflows.

Most businesses don't have a lead problem. They have a follow-up problem.

You already paid to acquire customers, patients, or leads.

Some visited once and disappeared. Some requested information but never booked. Some are overdue for follow-up. Some said "later" and were never contacted again.

Those contacts are not cold prospects. They already know your name, have an existing relationship with the practice, or raised their hand at some point. That makes the follow-up problem more operational than promotional.

For patient retention and client retention, the cost of inaction is usually quiet: recall workflow gaps, slow reply ownership, and database churn that keeps compounding while the team buys more attention elsewhere.

BookingsBack helps you find those people, segment them, and run a focused reactivation campaign that brings qualified opportunities back into your calendar.

We recover appointments from the database you already have.

01

Find the revenue leaks

We identify inactive, overdue, unscheduled, or unfinished contacts inside your CRM, booking system, or exported list, then prioritize the segment most likely to create conversations first.

02

Build the reactivation campaign

We create approved email/SMS follow-up sequences designed to restart conversations and drive appointment requests without blasting the whole database at once.

03

Route replies to your team

Interested replies are routed to your front desk, sales team, or booking workflow so they can be scheduled quickly, with a clear handoff process before launch.

04

Track what comes back

You get reporting on sends, replies, appointment requests, bookings, and estimated recovered opportunity so the next campaign can focus on what worked.

What makes a reactivation campaign work

A good sprint is scoped before the first send: segment, message, handoff, and measurement.

Start with one clean segment

Pick one recoverable group with a clear next step, then expand only after the first replies show signal.

Match the message to the reason

Overdue hygiene, GLP-1 follow-up, contact reorders, and pet wellness reminders each need different copy.

Route replies to one owner

Before launch, the sprint defines the inbox, the response owner, and what gets escalated to staff.

Measure campaign outputs first

Track sends, replies, requests, booked opportunities, and segment quality before making revenue claims.

Keep approval close

Your team reviews the segment, copy, opt-out handling, and escalation rules before anything goes out.

Let the sprint choose the next move

If the first segment responds, the next campaign is based on response quality instead of guesswork.

Estimate the opportunity before you book a call

Use this scenario calculator to pressure-test one dental, med spa, vision, or veterinary patient/client retention segment. It does not store your inputs.

The risk is not only missed revenue. When overdue patients, inactive clients, contact-lens reorders, unfinished consults, and pet wellness reminders sit untouched, the team loses timing, context, and an easy reason to restart the conversation.

Recoverable opportunity calculator

Model one dental, med spa, vision, or veterinary reactivation segment using conservative assumptions informed by public email, SMS, and industry benchmark context.

Scenario tool
Assumption basis

Reply rate: A practical baseline for an existing-patient segment with approved email/SMS, a clear recall or treatment reason, and clean contact data.

Appointment requests: Use when the front desk has a clear owner, fast response time, and a simple booking path.

Appointment value: Dental production-per-patient benchmarks put many general practices around the mid-$200s to $400s per visit, with higher values for FFS, specialty, cosmetic, implant, or ortho-heavy cases.

Scenario output
Segment size
2,000

Dental contacts in this run

Possible replies
200

10% of the selected segment

Appointment requests
70

35% of replies, 3.5% of contacts

Value scenario
$21,000

$300 average appointment value

Scenario formula

2,000 contacts x 10% replies x 35% requests x $300

$21,000

This is a scenario, not a forecast or guarantee.

Actual replies and bookings depend on list quality, relationship strength, message approval, staff speed, capacity, consent review, and the offer.

What you get back

Sample report

Example fields for sends, replies, appointment requests, booked opportunities, exclusions, and segment quality.

Approval checklist

A practical pre-launch list for copy approval, opt-out language, consent review, and platform constraints.

Reply-routing map

An example handoff showing where scheduling replies, questions, and sensitive issues should go.

Next-segment recommendation

A sample recommendation for what to work next based on observed replies, not invented performance claims.

The 30-day Growth Sprint

A focused 30-day campaign that uncovers missed appointment opportunities in your database. The sprint starts with one high-intent segment so the first campaign is measurable, manageable, and easy for your team to support.

Days 1-3

Audit

Find the first recoverable segment.

01
Days 4-7

Build & approve

Write messages and confirm routing.

02
Days 8-10

Launch

Send the first controlled sequence.

03
Days 11-30

Optimize & report

Track replies, requests, and next segments.

04
  • Database review
  • Segment strategy
  • Campaign copywriting (email + SMS)
  • Workflow setup
  • Reply routing
  • Booking handoff process
  • Weekly reporting
  • Follow-up recommendations
  • Post-sprint segment recommendations

Simple sprint pricing

Pricing scales with database size and number of locations. Multi-location practices and large lists are scoped on the call. Starting at $2,500.

Default first step

30-day Growth Sprint

Starting at $2,500

Best for businesses that want to test reactivation quickly.

  • One reactivation segment
  • 30-day campaign
  • Email/SMS copy
  • Workflow setup
  • Reply tracking
  • Weekly report

Appointment Growth Desk

Starting at $1,500/mo

Best for clinics that want monthly campaigns, speed-to-book support, no-show recovery, and reporting.

  • Monthly reactivation campaigns
  • Lead speed-to-book support
  • No-show and cancellation recovery
  • Multiple segments
  • Creative and campaign support
  • Reporting dashboard
  • Ongoing optimization
  • Staff handoff workflow
  • Optional CRM/automation support

Custom CRM / automation build

Custom

For businesses that need deeper CRM integration, disclosed voice follow-up, or custom dashboards.

  • Deeper CRM integrations
  • Disclosed voice follow-up
  • Custom dashboards
  • Multi-location workflows

The 30-day sprint is the default first engagement. Ongoing retainers and custom automation are scoped only after the first sprint shows which segment is worth working next. The first sprint is backed by the reply/request guarantee below.

Reply/request guarantee

Every sprint sets a reply/request threshold before launch based on the segment, list size, and handoff plan. If the approved campaign misses that threshold, the next approved segment is run without an added campaign fee.

This is not a booked-revenue guarantee. Scheduling, close rate, show rate, treatment acceptance, optical purchases, and capacity remain with the practice team.

Common questions

Ready to see what's sitting in your database?

Book the database review. We'll review a sample of your inactive list, estimate the recoverable opportunity, and tell you whether BookingsBack is a fit. No access required.

30-minute call

Fit, timing, and team capacity.

List sample review

Inactive contacts and likely segments.

Opportunity estimate

Recoverable demand and next step.